Campaigns & Collateral | EVS Sports
Graphic Design • Marketing
Details
Client: EVS Sports - Fairway Import Export
Date: 2020-2021
Contributors: Phillip Barlow
Working directly with Product Development means you get extra insight into what products youre marketing and who you're marketing to. It also means developing packaging, hangtags, manuals, displays and collateral for B2B, not just DTC. Design communicates function, so getting into the nitty gritty of specifications and features and owning imagery for the entire product lifecycle from prototype to production to liquidation, is key to a brands success.
At EVS Sports I developed dozens of varied, global campaigns and helped hone their new brand direction and new market strategies while keeping day-to-day operational design and product marketing campaigns moving forward in a way that garnered high engagement across all channels. Creating key imagery for our advertising partners and distributors while while researching competitive trends is my bread and butter.